Economic boost not super from hosting Super Bowl

by Matt Brann | 14th February 2012

The city of Indianapolis recently hosted its first-ever Super Bowl. And while visitors and media heaped high praise on Indiana’s capital as the host, sport economics experts agree that the financial boost to the city will be anything but super. “The consensus opinion is that Super Bowls do not produce economic benefits and possibly produce [...] Read More

Australian soccer report challenged

by Matt Brann | 5th December 2011

While the National Football League and the National Basketball Association have undergone tense negotiations for new collective bargaining agreements in recent months, a similar situation is occurring with Australia’s elite soccer league. Now, a financial report from the chairman of the Australian Sports Commission is being challenged as faulty and one of its proposed measures [...] Read More

Scandal affects Penn State merchandise sales

by Matt Brann | 22nd November 2011

From a sport marketing viewpoint, it appears as though the scandal at Penn State has dramatically affected its merchandise sales. It wouldn’t be the first time a school has seen a dip in licensed merchandise sales as a result of unfavorable events, but the decrease was drastic, according to sources in an Associated Press story. [...] Read More

NBA Lockout: Playing Chicken

by Rachel Tibbs | 15th November 2011

The battle between NBA players and team owners has dissolved into a game of Chicken. Each side has seemingly resolved to make no concessions, even if it means that there will be no 2011-12 season, but whether both sides will stand their ground remains to be seen. Yesterday, the National Basketball Players Association (NBPA) rejected [...] Read More

Quantifying college football’s fan base

by Matt Brann | 21st September 2011

The Pac-12 has announced it is content with only 12 members in its league (for now). The Big East has announced that its remaining members are sticking together (for now). The ACC will be adding two from the Big East (Pittsburgh and Syracuse) get to 14 members, but “isn’t philosophically opposed to 16.” And the [...] Read More

End to NFL lockout helps small businesses

by Matt Brann | 25th July 2011

With the NFL lockout all but over, it’s not just the billionaire owners and millionaire players who are celebrating. Small business owners across the country are also rejoicing. You see, while having the lockout clip off a portion of the season was probably more a scare tactic than a real possibility, there was a very [...] Read More

McIlroy’s sponsor also enjoys big win

by Matt Brann | 22nd June 2011

Avid golf fans already knew Rory McIlroy‘s name prior to this year’s U.S. Open, but when the golfer dominated the field to earn his first major victory, he became a household name. His clothing provider, Oakley, is enjoying similar new notoriety as well. Oakley has carved a niche in the sunglass market, but its Oakley [...] Read More

The Moneyball Revolution

by Rachel Tibbs | 21st June 2011

The newest sports movie, Moneyball, is an adaptation of the popular business book Moneyball: The Art of Winning an Unfair Game by Michael Lewis. Brad Pitt stars as Oakland Athletics general manager Billy Beane, whose sabermetric (objectively analytical) approach to drafting a low-budget baseball team changed the way that many athletic scouts measure players’ potential. [...] Read More

Basketball analytics help Dallas win NBA title

by Matt Brann | 13th June 2011

Following the Dallas Mavericks’ NBA championship over the Miami Heat, there was plenty of praise passed around. Vocal owner Mark Cuban fronted the money and helped orchestrate the personnel moves. Coach Rick Carlisle made some masterful strategic decisions. And Dirk Nowitzki and Jason Terry made clutch shot after shot. But few in the media or [...] Read More

Is a rebellion on the horizon vs the NCAA?

by Aaron Geiger | 1st June 2011

First, a disclaimer: Obviously I am not a lawyer, nor an economist. I am, however, a journalist, and I have been reading all that I can about the NCAA and their continued decline as a big business, particularly in regards to federal antitrust laws and public opinion. What I’ve begun to notice is that the [...] Read More

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